Delivering Optimal Content Tailored to the Needs of Subscribers and Viewers Across a Variety of Channels

Identity and access management for both subscribers and viewers is the cornerstone for understanding usage trends and delivering optimal content through the appropriate channels. In addition to standard customer identity and access management (CIAM), an identity platform for media services is expected to address the following requirements:

1. Multi-channel support: Consumers use a variety of devices to access content, including desktops, smartphones, tablets, TVs, and smart speakers. It is essential for media operators to deliver content optimized for each device type. In addition, it is critical to facilitate smooth user authentication and consent management at the point of consumption.
2. Harmony with content: Media operators that manage multiple brands may have a need to standardize their customer base, while also desiring to tailor UIs such as login screens and profile management to each brand. And this isn’t a one-time effort – the UI needs to be flexible enough to accommodate updates to existing brands or the addition of new ones.
3. Consideration of high traffic: News media often experience unpredictable, sudden spikes in traffic. In TV or streaming media, there are also cases where traffic is deliberately generated through interactive engagement with viewers. Media operators must be prepared to handle such drastic traffic changes.
4. Collaboration with third parties: To maximize the value of content, it’s necessary to leverage third-party channels as well as internal ones. For example, by delivering business news to enterprise SaaS platforms and customizing it by department or project team, media operators can create new usage scenarios that would not have been possible on their own. Third-party API authorization that controls content delivery based on user permissions and contract status is critical.

Authlete for Media Platform

Authlete provides the latest OAuth/OIDC implementations as APIs. This allows media operators to offload the development and operation of OAuth/OIDC functions, enabling them to quickly incorporate user authentication and consent verification flows suitable for multi-device and multi-location situations, such as ‘device flow’ and CIBA.

In addition, the authorization server function that controls OAuth/OIDC is completely separate from the user authentication, consent verification and privilege management systems, maximizing administrative flexibility. Authlete operates as a backend service, so that you can build frontend elements such as login screens and API endpoints without relying on Authlete.

Case Studies

Panel Discussion with DPG Media

Panel discussion presented by Authlete at European Identity and Cloud Conference 2023.

DPG Media

DPG Media is a media company based in Belgium. The company has 90 unique brands and provides services to more than 14 million viewers and subscribers in Belgium, the Netherlands and Denmark. Its services range from digital newspapers and magazines to video-on-demand, radio and TV-based voting.

Nikkei

Nikkei deployed Authlete to revamp its "Nikkei ID" system of 11 million users, achieving improved flexibility, development productivity and usability through in-house production, and achieving security in compliance with OAuth 2.0 / OpenID Connect.

radiko

Authlete was chosen to build the OpenID Connect infrastructure for their "radiko" service, which allows users to listen to free radio on their computer or smartphone and has a scale of 10 million users.

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